Your site has more traffic in it. Let's find it.
15+ years fixing what actually breaks rankings — crawl structure, technical signals, and the foundational layer most consultants skip entirely.
Most SEO struggles aren't content problems. They're foundation problems. Broken crawl structure, bad redirect mapping, bloated architecture, signals Google can't parse. You can publish content every week and still flatline if the technical layer is a mess. I find what's actually holding your site back — and fix it cleanly.
Built for businesses that are done guessing
Migrations are high-stakes. Most traffic losses aren't inevitable — they're the result of skipped steps and rushed timelines. I don't skip steps.
You get me.
Not a team. Not a handoff.
I'm George Featherstone. I've been building and fixing websites since 2010 — inside agencies, inside product teams, and on my own. Technical SEO, front-end development, performance work. I've seen what breaks rankings at every level.
These days I take on a small number of clients at a time. If we work together, you communicate directly with me — every audit, every recommendation, every fix. Based in Texas. Work with companies across the US.
Let's be direct about the doubts
Find out what's holding your site back
No pitch. No obligation. Tell me about your site and I'll tell you honestly whether I can help — and where to start.